Word Mint
Minting neologisms at our own pace.
Monday, June 30, 2008
Scampaign
Meaning: An advertising campaign that doesn't have the nod of the client.
Pronunciation: Scam-pain.
Usage: The Alka Seltzer scampaign won a silver at the Cannes this year. It was withdrawn later, rather discreetly.
Root: Scam + Campaign.
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